The Financial Services Exchange has retained HR-DNA to help develop and deploy a market positioning strategy and web site upgrade.The Financial Services Exchange is a non-profit organization that supports financial services companies as they strive to remain competitive in rapidly changing markets. The FSE, based in the banking capital of Charlotte, promotes the industry by providing applied research, venture capital, executive development and global finance to its members. Members include Wachovia, Bank of America, Royal & SunAlliance, TIAA-CREF, UNC Chapel Hill and UNC Charlotte.
John Parker, HR-DNA’s Founder, is on retainer with the Exchange and works directly with Mark Leggett, the FSE’s Executive Director. Parker’s experience in the financial services industry (13 years with First Union) and his expertise in corporate/academic relations is a natural fit with the FSE. For more information on the FSE reference www.fs-xchange.org.